Bringing Strategy Leaders Together Across New York and Chicago
Clutch partnered with Atlassian to deliver a Strategy Leader Roundtable series in New York and Chicago.
Clutch partnered with Atlassian to deliver a Strategy Leader Roundtable series in New York and Chicago, fostering meaningful discussions on aligning vision with execution, turning strategy into action, and maintaining flexibility in evolving business environments.
The Brief
As part of their ABM campaign, Atlassian engaged Clutch to bring together strategy leaders from key target accounts in two major cities. The goal was to facilitate peer discussions on best practices for strategic execution without a heavy focus on Atlassian products.
The Work
Clutch collaborated with Atlassian to design and deliver the roundtable event series, ensuring an exclusive and highly relevant experience for senior leaders.
The Outcome
- Chicago Roundtable: The event attracted 14 attendees from 100% target accounts, with organizations represented including HubSpot, CNA, Indeed, Mastercard, CVS Health, Intel, PepsiCo, and McDonald’s.
- New York Roundtable: Another 14 attendees joined from 100% target accounts, with representation from Citi, American Express, Accenture, Publicis Groupe, MetLife, IBM, JPMorgan Chase, and HarperCollins Publishing.
Event Highlights
Key discussions focused on the following topics:
- Aligning Vision and Execution
How can leaders synchronize their organization’s goals, resources, and initiatives to drive impact while breaking down silos? - From Planning to Action
What strategies ensure that plans move beyond theory into execution, driving measurable results at every stage? - Staying Flexible with Processes and Ways of Working
How can organizations design planning processes that adapt to constant change while still protecting long-term priorities?
Audience Feedback
- “Great event and appreciate little to no Atlassian convos.”
Conclusion
This collaboration demonstrated Clutch’s ability to create high-value, peer-led discussions that resonate with senior leaders. By partnering with Atlassian, Clutch facilitated meaningful strategy discussions while ensuring the focus remained on practical insights rather than product conversations.
